Hi Friends!

Sandra Long

Greetings Friends!

Now we are on to a new year - and we are all READY for it! I hope you are starting the year with optimism and hope, even as we are all still facing such health uncertainty as a global community. I pray that hiring will pick up in 2021. I also hope that small businesses across all industries can flourish this year.

Here is my newsletter for January which includes the latest LinkedIn updates for you.


LinkedIn Updates – January ⛄️ 2021

For Companies:

πŸ‘‰ I heard that LinkedIn may increase the number of company page invites. Haven't seen it yet though. Have you?

πŸ‘‰ LinkedIn announces "Marketing Labs" online classes about their Advertising options.

πŸ‘‰Product pages are reportedly coming (to add to pages), and I can't wait. Do you have that feature yet?

Interesting for all:

πŸ‘‰ New Company search filters - so AMAZING if you are looking for companies, nonprofits, or organizations. Here is a link to a video post. Please comment and like if you wish - I will notice and reply!

πŸ‘‰LinkedIn is now sending us a reminder to post, if we haven't done so in a while. Can you imagine?

πŸ‘‰ Users can now control who may or may not reply or comment. And "who can see your posts" has been redesigned.

πŸ‘‰ New "Swipe up" links for the Stories feature - and you can see the number of people who clicked on your link. I am now noticing many users are taking advantage of this feature. Get creative and try it!


Bugs 🐜

Several people in my network reported problems with "Who's Viewed Your Profile" statistics and graph. I also had a couple of clients who had glitches with their headlines....... I didn't personally experience these issues.


Recent January Events: πŸ—“

πŸ‘‰ January 9 - I enjoyed speaking at the Women's Blogging Summit. I was interviewed by Umama Batool of Pakistan.


πŸ‘‰ January 10 - I was interviewed on the LinkedIn Smart Podcast - here is a link for you - 51 minutes episode

πŸ‘‰ January 14 - I loved speaking to University of Rhode Island students again about LinkedIn and personal branding. The students read my book before I presented. They had wonderful questions.

πŸ‘‰ January 15 - I had fun talking to the National Speakers Association - Northwest chapter. Most of them were from the Seattle area. I am happy that some of them decided to join my LinkedIn Club too. Really great folks!

Join Me? πŸ“†

πŸ‘‰ Here's my 2021 calendar with some February ♥️ events which may be interesting for you: Calendar


LinkedIn Goals - Perfect for January πŸŽ‰

In case you missed my article about LinkedIn goals called GOALS ARE NOT ENOUGH, here it is for you: LINK


Thank you all - Please stay safe and healthy! 😷


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