Sandra Long

Greetings Friends

Wishing you all a very lovely spring 🌸 and of course best wishes for Memorial Day. πŸ‡ΊπŸ‡Έ Let's be sure to never forget our heroes.

I have been super busy with presentations and general client work. I am grateful for the opportunities. In between all of this, I try my best to keep up with the crazy amount of LinkedIn changes. Let's get started with the new features:



LinkedIn Updates – May 2023

For Job Seekers

πŸ‘‰ Job seekers can indicate a position is a "top choice" as they apply. I think this is an excellent way to differentiate yourself with an employer.

πŸ‘‰ LinkedIn is now prompting Premium members to add key skills to their profiles. Select a preferred job and LinkedIn will suggest relevant skills. Then you decide if they should be added to your profile.

πŸ‘‰ Job seekers can soon find verifications for jobs and companies. This is important to fight scam job listings.

πŸ‘‰ Look for "Recommended for You" jobs in the Jobs tab. Nice.


For Creators:

πŸ‘‰ LinkedIn is integrating and promoting AI at a pretty good pace. They are now beta-testing suggested content for draft posts.

πŸ‘‰ Creators can find "Conversations happening now" that are relevant to their topic areas. It's an opportunity to jump in with your insightful comments.


πŸ‘‰ I just heard that hashtag counts will become visible as we post. That would be great info to have.

πŸ‘‰ LinkedIn is beta testing "ideas for your next post" which might be very helpful.

πŸ‘‰ Look in notifications for "Your scheduled post is now live." Great to get the validation of the successful launch of the post.


Interesting for all:

πŸ‘‰ Follower Expulsion. LinkedIn recently eliminated phony, banned, and restricted accounts. This may have impacted you if you notice a lower follower or connection count.

πŸ‘‰ Look for a prompt to "expand your network" in the Notifications tab. This is a beta test and is based on the new connections of your connections.

πŸ‘‰ LinkedIn is testing a custom "Call to Action" button for some premium accounts. Previously, this was just available for Creators, so I applaud this expanded opportunity for more people.

πŸ‘‰ Select your feed preferences in Settings now. You can choose between "most relevant" or "most recent." Go to Account Preferences and then Feed Preferences.


πŸ‘‰ Another security feature. You can elect to be notified with an account log-in as a mobile app user.

πŸ‘‰ Check out LinkedIn's new video series called Catalyst.

πŸ‘‰ Premium members are being invited to offer a two-month free trial to friends. This has been standard with Sales Navigator, so it looks like they decided to extend to regular Premium. Pretty nice.

πŸ‘‰ Find your reactions now on your personal "Posts and Activity" page.




May 🌸 Gratitude and Advice Corner:

πŸ‘‰ Check out the upgraded profile verification feature - details here in my post.

πŸ‘‰ Speakers and AI? Here is my take on this hot topic. Post

πŸ‘‰ Happy 20th Birthday to LinkedIn! πŸŽ‚ Post

πŸ‘‰ Speaking of AI - Artificial Intelligence - will you vote and let me know which photos of me are real or fake? Post

πŸ‘‰ Gratitude to friends Bart Barkey and Gail Lowney Alofsin who invited me to speak at his live Leadership event - Check it out. Link

πŸ‘‰ Video for YOU - Quick and easy - Update your skills Video Post

πŸ‘‰ Check out this post about Sales Follow-up advice Post


 LinkedIn Profile Team Audit πŸ”

Wondering how you are faring with YOUR LinkedIn presence or that of your team?

Let us audit your team and provide you with some valuable (and free) insights!


And check out why it matters



πŸ“˜ Book Information

Mini book trailer


Where to order:


πŸ‡¨πŸ‡¦ Canada

πŸ‡¬πŸ‡§ UK

πŸ‡¦πŸ‡Ί Australia


 Extreme gratitude ❀️ for the wonderful ♥️ book reviews:

I appreciate each and every book review. Testimonials and reviews are so important for authors!

I am happy to report that we are now up to 204 reviews for LinkedIn For Personal Branding: The Ultimate Guide.



Major 2023 Program Areas πŸ“† ❄️........ Let's set up a time to discuss how to activate your organization

πŸ‘‰ B2B Sales Boost

πŸ‘‰ LinkedIn Sales Navigator Training

πŸ‘‰ LinkedIn Brand Ambassadors

πŸ‘‰ Reimagine Your Event

πŸ‘‰ Hiring Heroes



My Recent LinkedIn Newsletter articles

βœ…. Avoid these Content Mistakes on LinkedIn Article

βœ… Can Thought Leadership Turn into Sales? Article

βœ… LinkedIn Power Plays for Corporate Marketers Article 

βœ… LinkedIn Feature Updates for the First Half of 2022 Article

βœ… Five Productivity Hacks for LinkedIn Power Users Article

βœ… Dance with Enthusiasm: Six Personal Branding Advantages for Amazing Companies - Article

βœ… The 10 Biggest Strategic Mistakes on Your LinkedIn Profile Article

OR Better Yet..........Subscribe



βœ”οΈ Interesting Ways that We Help Companies: Did you know?

Our #1 focus at PRC is helping companies, leaders, and employees to succeed in their mission by leveraging LinkedIn. This includes:

βœ”οΈ Company branding and re-branding

βœ”οΈ Sales and Business Development

βœ”οΈ Hire Better. Hire Faster.

βœ”οΈ Thought Leadership and Visibility

βœ”οΈ Event Marketing


Who and How do we help at Colleges and Universities?

βœ”οΈ Students: LinkedIn Training and online courses. Speaker for Career or Communication Classes OR at Career Events. Live or virtual.

βœ”οΈ Staff: Upgrading LinkedIn knowledge. Latest trends and insights. Live or webinar.

βœ”οΈ Alumni: Reunion or Special event speaker. Live or webinar.

More Info



Like more ways to keep current with LinkedIn? Four Ways Now

If you love learning about LinkedIn, you will want to subscribe and get my newsletter articles sent to your LinkedIn message box!

1. Get access to Sandra's LinkedIn Newsletter. Subscribe here

2. Another tip: Be sure to connect or follow me. If you don't want to miss my posts, please click on the bell πŸ”” at the top of my profile.

3. If you want to know more about SALES and LINKEDIN........., be sure to follow my brand new hashtag #SalesBySandra.

4. Finally, another newsletter for businesses.....called LinkedIn Business Power. Subscribe here



Thank you all - Happy Spring 🌸 🌼 🌹

Stay Safe and Healthy!




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