Sandra Long

Hello Friends​

I am sending my monthly LinkedIn feature update a smidge early this month because of Black Friday. You will understand more as you read further. Let's start where we always start off - with the newest LinkedIn features. Some are announced and others are in Beta testing. Shall we get started with some feature updates?



LinkedIn Updates – November 2023


For Companies:

πŸ‘‰ Super exciting new FEATURED section for company pages. Look to see if your company has access. Right now you can feature a recent company post. It will be interesting to see if we can add other media here in the future. This is what I saw as I logged into the page. ⬇️

πŸ‘‰ Look for additional messaging options for company pages with multiple admins.

πŸ‘‰ Company page admins will now find action reminders. Basically, you will be reminded to follow up on page activities such as replying to a comment. Nice idea.


For Salespeople:

πŸ‘‰ LinkedIn is rolling out "Account IQ" which is an AI-generated account summary including strategic priorities, business challenges, competitive landscape, and what the company leaders are saying on LinkedIn. Available December 6.

πŸ‘‰Navigator users should look for the new "Relationship Map" which is a flexible, shareable, visual representation of buyer circle hierarchies, built by reps to help them track all the spheres of influence around their deals. This will lead to stronger collaboration, more multithreading of connections, and enhanced visibility into any account. Available December 6. Nice

For Creators:

πŸ‘‰ Newsletter authors will be getting additional metrics to help them analyze their content. In addition, you will now be able to embed Instagram photos/posts; and GIFS into newsletter articles provided they are under 500 frames and less than 5Mb in size.

πŸ‘‰ Several creators have noticed that posts are being indexed on Google more. Good news.

πŸ‘‰ Carousel posts are not moving forward out of the beta test. Many people confuse carousel posts with document posts, by the way. Carousel posts are comprised of mixed media. Document posts should be safe, fingers crossed. They are very popular.

πŸ‘‰ Coming; AI content summaries for premium users.


For Job Seekers

πŸ‘‰ New filters for job searching include looking for connections who are "actively hiring." This is fantastic and I hope job seekers will leverage their network to move their career in the best direction.

πŸ‘‰ Find out how many other applicants are applying for the same job on LinkedIn.


Interesting for all:

πŸ‘‰ Profile videos are going away for good as of December 11. Here's my post.​

πŸ‘‰ LinkedIn is just now reaching the one billion user mark. Here's my post about the news. Additionally, LinkedIn's Chief Product Officer wrote this article about the milestone and how the company is introducing several AI features for premium users. Here is the article.​

πŸ‘‰ I am still loving the Collaborative Articles feature. Here is the content directory.​



November Gratitude and Advice Corner:

πŸ‘‰ Thank you to the great folks in the ISDA association - I had the chance to speak to them in Kansas City in early November. Here's my gratitude post.​

πŸ‘‰ Appreciation for Sam Houston State University of Texas. I enjoyed speaking to their students. gratitude post​

πŸ‘‰ Thank you to my webinar attendees for CFO Career Upgrade with LinkedIn on Nov. 10

πŸ‘‰ Appreciation to NBB members who participated with me on Nov. 16 as we dove into LinkedIn profiles.

πŸ‘‰ Gratitude to the attendees of LinkedIn Profile Secrets for CPAs on Nov. 18

πŸ‘‰ Here's my advice about using LinkedIn for event networking.

πŸ‘‰ I read about some amazing research on the value of LinkedIn connections for companies. Here is my post with a link to the article.


AND NOW............a Black Friday Opportunity


Looking for some inspiration?

I joined together with over 60 business authors to lower our Kindle book price to just 99 cents over Black Friday weekend.
Here are just some of the titles you can download:

High-Value Writing
Fire Up Innovation
The Leadership Pause
The Lovable Leader
Marketing Mastery
and of course, my book, LinkedIn for Personal Branding

Yes, that's right...... 99 cents for some great Kindle e-books.

Prices will only remain low through Cyber Monday


There is no email opt-in or subscription required. Also, you don't need to purchase a Kindle device to read a Kindle book. Just download the Kindle app to your favorite device and read away.

Access all of these titles at​

Reply to let me know which titles that you ordered and downloaded. Or if you have any thoughts about working together in 2024.


Thank you all - Happy Thanksgiving πŸ¦ƒ

Stay Safe and Healthy




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