Sandra Long

Greetings Friends 

I hope you had a wonderful Thanksgiving πŸ¦ƒ holiday (my USA friends). And for everyone, I know you are excited to wind down another year. I always look at it as an opportunity to recalibrate a few things.

LinkedIn Updates – October 2022


For Companies:

πŸ‘‰ Company page admin functions are apparently moving over to the Business Manager

πŸ‘‰ Check out Employee Verification under the admin tab

πŸ‘‰ Now you can add workplace policies, company benefits, and other info onto your company page that would be interesting for candidates. Check them out!

Interesting for all:

πŸ‘‰ The most enormous excitement for new features is the CAROUSEL post feature, which I do NOT have yet. I hope to get it next month and send you all an example. Do you have it yet? Roll-outs are usually very random!

πŸ‘‰ Second most exciting new feature........and still waiting the post-scheduling option. Will be trying this one too, and will keep you updated.

πŸ‘‰If you have a newsletter, you can expect that LinkedIn will now be prompting new followers to subscribe to your content. How fantastic!

πŸ‘‰ In a similar vein, your newsletter will start to appear in the main feed (after a search) in the future. I don't see this yet, but happy to hear about it.

πŸ‘‰ In the spirit of avoiding fake profiles, I previously mentioned the new feature "About this profile." Here is my recent post covering this topic.

πŸ‘‰ LinkedIn industry codes. People have been mentioning this new online list for months. Here you go.

πŸ‘‰ Here is the new celebrations page. Very handy for a quick look at key updates within your own network. Give it a go and reach out! "Be the friend first," as I love to say.



November πŸ¦ƒ Gratitude and Advice Corner:

πŸ‘‰ Thank you to Paul Lewis and Pitney Bowes. I really enjoyed speaking to their global marketing team on November 9. Here is my post about it and the article.

πŸ‘‰ Deep gratitude to all veterans. Here are some tips for that amazing community.

πŸ‘‰ I hope this is helpful......My post about fake profiles

πŸ‘‰ Gratitude for Notary Business Builders. This month we spoke about content and here is my post.

πŸ‘‰ Thank you to AmTrust for hiring us to give LinkedIn profile advice at the TitleTech show in New York City on November 14. Check out the pic in our company page post.

πŸ‘‰ The CEO of LinkedIn announced that skills were becoming more relevant than a degree, so here is my poll post on the topic!

And two slightly more personal posts

πŸ‘‰ ❀️ So I FINALLY did it. I moved into my new home, and of course, I had to post about my mover Eric. I hope you will read it here.

πŸ‘‰ My Thanksgiving business gratitude post



LinkedIn Profile Team Audit πŸ”-  Perfect for a January program!

Wondering how you are faring with YOUR LinkedIn presence or that of your team?

Let us audit your team and provide you with some valuable (and free) insights.


And check out why it matters


Books for Gifts:

Mini book trailer


Where to order:


πŸ‡¨πŸ‡¦ Canada

πŸ‡¬πŸ‡§ UK

πŸ‡¦πŸ‡Ί Australia


Extreme Gratitude ❀️ for the Wonderful ♥️ Book Reviews:

I appreciate each and every book review. Testimonials and reviews are so important for authors!

I am happy to report that we are now up to 162 reviews for LinkedIn For Personal Branding: The Ultimate Guide. 



βœ”οΈ Kickoff 2023 with a STRONG START!

Our #1 focus at PRC is helping companies, leaders, and employees to succeed in their mission by leveraging LinkedIn. We would love to help your company and team in the new year. This includes:

βœ”οΈ Company branding and re-branding

βœ”οΈ Sales and Business Development

βœ”οΈ Hire Better. Hire Faster.

βœ”οΈ Thought Leadership and Visibility

βœ”οΈ Event Marketing - Let's Power up YOUR event!


My Recent LinkedIn Newsletter articles

LinkedIn Power Plays for Corporate Marketers Article NEWEST

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Dance with Enthusiasm: Six Personal Branding Advantages for Amazing Companies - Article

Ten Awesome Places to Add Links to Your LinkedIn Profile - Article

The 10 Biggest Strategic Mistakes on Your LinkedIn Profile Article

LinkedIn Audio Events User Guide - Article

OR Better Yet..........Subscribe


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Thank you all - Stay Safe and Healthy!




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