LinkedIn for Personal Branding: The Ultimate Guide
Express your unique personal brand and thought leadership on LinkedIn. Your prospects are already looking at your profile - or your team's profiles -before and after the meeting or interview!
Sandra Long’s book provides a comprehensive view of personal branding using LinkedIn’s profile, content sharing, and thought leadership capabilities. These extra online resources correspond to the book chapters providing a seamless experience for readers.
LinkedIn for Personal Branding: The Ultimate Guide is the ONLY LinkedIn book available that will provide all of this for the reader:
Personal branding strategy and pointers which inform the decisions you make on your LinkedIn profile.
Dozens of examples and case studies from real LinkedIn users - in a Full-Color book.
Companion website with additional advice and “how to” links,videos, and downloadable documents. Just click over to see detailed instructions that are organized by chapters. Always stay updated using the website. Refer to the "Reader Resource" section of the website.
Several unique “personas” and prompts to help you write the best possible personalized LinkedIn summary.
4 chapters that focus on thought leadership including; Sharing content, Publishing, and SlideShare.
LinkedIn For Personal Branding: The Ultimate Guide will help you to:
Be considered for more strategic assignments and business opportunities.
Select and prioritize the best personal brand attributes that fit you.
Create an authentic, personal, and impressive profile.
Be found online > increase the likelihood of being contacted by recruiters and sales prospects.
And much more.
This book is perfect for anyone interested in developing their personal brand using LinkedIn. Consider buying the book now for yourself or as a gift for a friend. Your career and business may depend on it! Links to both Amazon and Barnes & Noble are located on this site for your online purchases. Bulk purchases may be arranged with the author.